Fix behaviour.
Fix everything.

The complete system to simplify behaviour change: pinpoint challenges, apply tactics, and lead results.

Used by innovators and leaders worldwide

You’ve felt it...
That frustration in the room.

Everyone is buzzing with ideas that lead nowhere. Sticky notes flying. Hesitation. Yet another session ends with nothing but frustration.

Imagine this instead:

You walk in, grab clarity. Your ideas land. Your team aligns.
Your clients are wowed. The difference? You’re using BehaviourKit.

"Behaviour change is a big part of everything we do.
Now we have a way to do it with everyone."

Daniel, Designer of Public Services, The Estonian Government

Get clear. Take control.

Behaviour change isn’t luck. It’s a system. The Selector Selector pinpoints your exact challenge and guides your focus in minutes.

Tactics that deliver.

No more vague theories. 56 Tactic Cards turn 200+ studies into actionable steps you can apply instantly.

Ethics that build trust.

Behaviour change is only powerful when it’s honest. With built in Ethics Checks create trust, not tension.

Own the room.
Solve the problem.

Stop circling ideas. BehaviourKit sharpens your focus and sparks new solutions quickly.

Save time.

On average, users reported saving 40% on prep time.

Sharper ideas.

Users say they create faster, more relevant ideas that focus squarely on behaviour change.

Confident Choices.

For times when your decisions need to be as solid as the science behind them.

"BehaviourKit is now a core part of our facilitation process. It's seamless, the content is spot-on, and the user experience is brilliant. It’s clear this tool was built for real-world impact."

Tamara Eberle, Founder, Traction Strategy

What’s in the Kit?

Mini guides to follow
with Tactic Cards

Solve problems fast with 56 science-anchored tactics you can use now.
Breaking it down, step by step.

Connect the dots
with Playbooks

Your guide to what’s next. Link tactics seamlessly to tackle bigger challenges.

Get unstuck. Fast.
with The Strategy Selector Tool

Figure out your challenge in minutes and pick the best strategy to solve it.

"The Selector Card gave structure to our ideation sessions, helping us spot opportunities we’d overlooked. It’s simple but effective."

Jess McKenna, Head of Product Design and Research, Etc.Health BT

Do the right thing.
with Ethics Cards

Keep every action fair, responsible, and built for lasting impact.

"The cards are excellent. They are helping us see new possibilities quickly."

Product Designer, Thoughtworks.

How to use them

Change isn’t always linear. Sometimes you need a quick win; other times, you need a complete system to tackle a bigger challenge.

1. When you’re short on time:

Pull a tactic card, follow the steps, think different and get solutions fast.

2. When the challenge is complex:

This is where the system shines. Start with the Selector to figure out what you’re dealing with, focus your plan with the right strategy, and use the tactics to drive action. It’s everything you need.

Behaviour change needs a process. This kit gives you a system to make it stick.
  • Start with the Selector Card to understand your challenge.

  • Use 10 Behaviour Change Strategies to focus your efforts.

  • Apply 56 tactics to turn ideas into action.