Bridgepoint

RestructureFacilitateCompel
Written By Lauren Alys Kelly

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Bridgepoint

is included with 56 Influence Tactics

INFLUENCE TACTICS

16

 

Bridgepoint

Bridge people’s steps for them.

 
 

What is it:

We've all been there — trying to accomplish something, only to hit a roadblock. Whether it's a physical obstacle or a psychological barrier, these barriers can be frustrating and demotivating. But there's a solution, Bridgepoint involves designing products, services, interactions or systems that make it easier for people to overcome barriers and move…

 

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16

 

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Featured
Self Rewards
Self Rewards

Celebrate the journey and the growth it brings, not just the destination.

Accommodate Time
Accommodate Time

Adapt to people's perception of time.

Seek Rewards
Seek Rewards

Harness people's love for discovery and new experiences.

Playthrough
Playthrough

Introduce new elements in a safe, easy setting to make learning less intimidating.

One Step
One Step

Streamline actions by cutting out extra steps.

Adaptive Plays
Adaptive Plays

Personalise and adapt as you go based on what people want, need, and love.

Reframe Information
Reframe Information

Make it easier for people to understand information and make smart choices.

Go Prompt
Go Prompt

Seize the moment with reminders that prompt action when people are most ready.

Reduce Costs
Reduce Costs

Reduce what people need to invest to encourage action.

Goal Focus
Goal Focus

Decide if people are focusing on the final result or the steps to get there.

Dry Run
Dry Run

Get people to practice beforehand.

Show Consequences
Show Consequences

Promote careful choices by showing how each decision has ripple effects.

Mute Cues
Mute Cues

Remove temptations by silencing cues.

 
 
Lauren Alys Kelly

Lauren Alys Kelly is the founder of Alterkind, overseeing the behavioural design, tool development, training and research. They publish tools like BehaviourKit.

https://www.linkedin.com/in/laurenalyskelly/
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