Behaviour Change Strategy: Facilitate
Want to make it easier for everyone to try new things?
Are you trying to encourage new habits but finding obstacles at every turn? Do you want a clear and effective way to support positive changes in your environment, whether at work, in your community, or even at home?
Explore the Facilitate strategy, crafted to simplify and support the adoption of new behaviors through practical, accessible approaches.
Here’s how you can start:
1
Help everyone keep track
Make it simple for everyone to see their own progress and understand how they're doing.
2
Help people interact with you
Give support through regular interactions that help motivate and guide everyone.
3
Make the space work for them
Change the surroundings to make good behaviours easier and stop the less helpful ones.
4
Encourage smarter choices
Show information in ways that gently steer people toward better options.
5
Get ready for roadblocks
Think ahead about what might go wrong and plan ways to handle it.
6
Get everyone cheering and supporting each other
Use the support of the group to celebrate and encourage wanted actions.
7
Set clear goals
Guide everyone to define what they want to achieve in ways that make sense.
8
Plan the way forward
Help everyone outline detailed steps to reach their goals.
9
Check in often
Regularly look at what’s been done and what still needs work.
How Facilitate
changes behaviour
Removing Barriers: Mitigating potential obstacles and simplifying processes, the Facilitate strategy lowers the barriers to entry for behaviour change. This makes it more likely that individuals will take the first step towards adopting new behaviours.
Enhancing Self-Efficacy: Providing tools, guidance, and support helps individuals feel more capable and confident in their ability to change. Increased self-efficacy leads to a greater likelihood of sustained behaviour change.
Fostering Social Support: The Facilitate strategy leverages the power of social influence by involving individuals' communities in the behaviour change process. This social support can be a powerful motivator and a source of encouragement for maintaining new behaviours.
When using Facilitate, avoid…
Too Many Options
Facilitate has the largest number of tactics... so it's easy to feel overwhelmed by your options. It may help to sort the tactics when reviewing them, then follow their path further.
Insufficient Follow-Up
Providing initial support is crucial, but it's also important to maintain ongoing support and follow-up to ensure long-term behaviour change. Monitor progress and adjust the Facilitate strategy as needed.